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Wegmans Is No Stew Leonard’s

30 Oct

According to some of my friends, the opening of a Wegmans store in Northborough was akin to the second coming, or the Cubs winning the World Series.

Getting excited about the opening of a supermarket is not a foreign concept to me, but apparently, this was different.

“It’s not a supermarket,” they said. “It’s an experience.”

Cool, I thought. I grew up in New York, and shopped often at Stew Leonard’s, where there are samples around every bend, and whimsical touches like singing/dancing food help make the shopping experience more fun for shoppers of all ages.

So suffice it to say, I know what it’s like when a store goes above and beyond to make grocery shopping different and a more enjoyable experience.

Would Wegmans be anything like that? Continue reading