Archive | 8:00 am

3 Mistakes You’re Making with Your Personal Brand on Social Media, and What to Do Instead

20 Feb

Photo by Sergey Zolkin on Unsplash

Fact: Everybody has a personal brand, whether they want one or not.

Of course, “personal brand” is just a fancier, buzzword-ier way of saying “identity.” (Thank Fast Company magazine, which is largely credited with coining the term in the summer of 1997.) When people think about you, what do they think of you? What makes you you? That’s your personal brand. Continue reading →